Beywheelz is a spinoff of the Beyblade franchise that was released exclusively in western markets in 2012. The series was announced at the New York Toyfair and at the event, Hasbro showcased a promotional video (you can see clips of it in the background here). Somehow, it wound up online. I distinctly remember it cutting live action footage of mountain biking and other events with character designs. This was the original link, but Hasbro issued a copyright strike and took it down.